The letterhead consists of the logo of the organization or the business. If the letterhead is for an individual then usually the name of the individual is printed upon. When designing a letterhead, it is crucial that it must be a representative of the organization it is signifying. The colors and the font should be used that is used to signify and represent the organization. For example if the organization makes use of blues and greens in the logo, then the designing should be done by keeping these colors in mind. ![]() The top of the stationary should consist of the logo so it is viewable whenever one uses it, many prefer to keep it in the corner but preferably the top should be utilized. Contact details such as address and phone number should also be kept as a part of a letterhead. This makes replying easier for the receiver. Note that when designing a letterhead, make sure that the details aren’t too small so they aren’t readable and aren’t too big so they take up most of the space. At the end of a letterhead design project, it’s pretty common to hear your client say: “I want this as an editable letterhead template in Microsoft Word.” They usually don’t own or know how to use advanced graphics-editing programs like Adobe Illustrator, InDesign or Photoshop, and it simply doesn’t make sense for them to purchase those expensive programs. Microsoft Word is pretty low-tech compared to Illustrator or InDesign; however, that’s what your clients are using and your letterhead design is useless to them if they can’t edit and add content to it, so knowing how to create a Microsoft Word letterhead template is key. ![]() ![]()
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March 2018
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